My Diva Lounge

We’re pretty thrilled about this post! Since the invention of lipstick, there has not been a better beauty breakthrough than eyelash conditioners. For those of you who have not heard the buzz, these serums help to condition your own natural lashes to come out longer, thicker, darker, stronger, and more beautiful overall. There was some hype last year when notice came from the FDA that they were seizing some lash serums made by Jan Marini, but after further research on the subject, we discovered it was her old formula they were taking, and that all lash serums currently on the US market are perfectly safe for use in cosmetic products. We looked into a lot of different serums, ranging from $25 to $175 and found that only a few actually do what they say they will do (don’t bother with the cheaper serums, Divas, they just won’t do the trick). So is it worth it? How much would you pay for your own natural lashes to look longer and thicker, even without mascara on them? Let’s break the math down on our current favorite, Enormous Lash (formerly Massive Lash) by Beauty Society. Enormous Lash costs $95 for one tube (it’s also the only lash serum on the market that comes with a full 1-year money back satisfaction guarantee). That tube should last (according to our tests) anywhere from three to five months (depending on use). That breaks it down to $20-$30 per month for lashes you’ve always wanted to have. By our standards, that’s well within a Diva’s budget and totally worth it when you consider the fact that you’ll get your money back if you’re not happy with the results!

Lashes will take anywhere from several weeks to several months to reach the desired effect, so make sure you use the entire tube before you judge the results (mine took about three months to start really looking great). We were also pleased to discover that after your first or second tube, you can start using the product every two to three days instead of daily. This brings the “maintenance” fees down to $10-$15 per month (again, depending on use). What Diva can’t afford that? Heck, I’ll skip the Starbucks for two days to pay for longer, sexier natural lashes anytime! This is a powerful product, gals, so make sure you read the instructions, don’t let it get in your eyes (ouch), and be regimental about use (in the beginning, make sure you don’t skip applications). A little goes a long way, so make sure not to slop it on. They have an instructional video posted on YouTube here, for those of you who want to see how to apply properly. You can visit their website to order your own tube at http://www.bestlash.com and enter coupon code “mydivalounge” upon checkout to get free shipping (within the USA) on your order!